ConsumeX — The tools to interact with your customer

19Years, same ownership, since 2007

1bn+Customer touch points delivered

5Continents our customers operate across

You We build around your unique needs.

Airlines, airports, hotel groups, car rental networks, retailers and manufacturers.
One supplier, one standard, one supply chain.

Every touch point, physical and digital

Where your brand meets your customer.

Print collateralForms, passes, tickets, receipts — the first thing they hold.
Tags & labelsPrinted, and carrying the code that makes them digital.
Food packagingCups, bags and wraps. On the counter, in their hand, out of the door.
ScreensOn the wall, showing something they can act on.
The phoneApp, QR, booking, payment — the same live content.
Marketing collateralSignage, notices, point of sale, wallets and print.

Six categories, one supply chain — and the printed ones carry a code that makes them digital. What each one is called in your operation is further down this page.

And then we asked a different question

What about the digital spaces?

For almost two decades we have manufactured the physical things businesses put into their customers’ hands. So we started building the digital elements too.

Hello Customer — the real-time interaction layer

Present your content on every screen your customer already looks at, let them transact on it, and let them say something back — a question, a booking, a broken air-conditioner — which reaches the person who can actually deal with it.

It works alongside your systems, never inside them. The room, the ticket and the booking stay yours.

The screen on the wall and the phone in their pocket, running the same live content
An assistant that answers in the guest’s own words, from what you actually sell
Anything needing a person becomes a real ticket — routed, claimed and closed
No media player and no new hardware: the screens you already own

Meet Hello Customer →

Live right now. This is the product running, not a screenshot of it.

A world first · patented · in live service

The world’s first manual tag with a digital receipt and verified digital ownership outside your systems.

Verify passenger ownership outside your data environment. No integration, no network at the counter, and nothing printed on the bag that identifies anybody.

The tag your agent tears off. No login, no lookup, no connection.

What the guest ends up holding, on their own device.

2 yearsIn live service on airline luggage, across millions of passengers

0Integrations, logins or network connections needed at the counter

EU + ZARegistered designs on the tag; the method patented in South Africa

25.4mBags mishandled by airlines in 2019, at over $2.5bn (SITA)

Why nobody else does this

Every other approach needs something first. A PMS or DCS integration. An app the guest installs. An account they create. A scanner at the desk and a network connection at the moment it matters. Ours needs a printed tag and the phone already in their pocket.

Which is why it works at an aircraft door on the apron, in a lobby at two in the morning, and at a festival gate. We have not found another tag anywhere that does it — everything else on the market is a consumer tag the traveller buys and registers for themselves, or a system integration you have to build.

What each side gets

The guest — a receipt on their own phone, several items on one receipt, and one they can share so a partner or child can collect
You — a record of what was checked in and when it went back, bingo sheets and group lists generated, and a message you can change live
Neither — any personal detail printed anywhere near the bag

How eReceipts works → The patents

Why this combination is rare

A world first, digital ownership in offline environments such as lobby and hotel concierge.

Most claims of innovation are a matter of opinion. This one is a matter of registers. The eReceipt is the first tag anywhere that lets an operator allocate an item to a guest offline, outside their own data environment, with no integration — and the rights to it are granted, numbered and enforceable.

The method

Patented in South Africa

ZA 2023/03510, granted 27 September 2024, in force to 2027 and renewable. A second granted patent, ZA 2022/09555, is paid up for its full term. Copying the method here is infringement.

The tag

A registered design across the EU

Registered Community design 015042678‑0001 to ‑0004, in force to 2028. A Community design covers all 27 member states from one registration. No competitor can bring a tag of this form to the European market.

And in South Africa

Two registered designs

A2023/00702 and F2023/00701, both registered 27 March 2024. A US design patent, application 29/921,368, is pending with the issue fee paid.

And it is not theoretical

Two years in live service

Running on gate-check and left-luggage tags for a national carrier, across millions of passengers. Longer than most competitors have existed.

Now put that next to the rest of it.

Twenty years of specialised aviation print — the boarding pass and bag tag stock behind South Africa’s airlines, more than twenty million passengers a year
Our own chain from the paper mill to the counter — the only one in Southern Africa, which is what puts a token onto compliant sealed stock at volume

A screen product in live service — content, transactions and guest requests on screens a venue already owns, running on AWS in Cape Town
Four platforms we wrote ourselves — ordering, ownership, interaction and booking, all built because a customer’s function was broken

Very few companies sit across all of that. A software company cannot assemble a paper mill. A print company cannot write a token engine. Doing both is what lets us answer a customer’s problem with whatever it actually needs, instead of whichever half we happen to sell.

Across industries

Our product capabilities, across industries.

Every touch point above, named the way your operation names it. Pick yours.

In an airline or an airport.

From the ticket desk to the carousel — the printed things a passenger is handed and the screens they read while they wait, from one supplier on one supply chain.

Screens at ticket sales

Live content and pricing on the screens above the desk, changed in seconds without new hardware.

Boarding passes

ATB and BTP stock and thermal boarding passes, to the specification airlines audit against.

Luggage tags

IATA-conformant hold tags, and manual gate-check and left-luggage tags including the patented eReceipt.

Self-service

Plug-and-play customer processing, and the consumables that feed it.

Gate & lounge screens

The same live content in the places a passenger is already standing still.

Security documents

Controlled stock with document tracing, for paper that has to be accounted for.

Catering & onboard

Packaging and consumables, delivered to your chosen catering service.

The passenger’s phone

Where the tag, the receipt and anything you want to sell them ends up.

In a hotel or a resort.

Everything a guest handles or reads between the front door and the room, carrying your brand and ordered from one catalogue.

Key card holders

The first thing a guest is handed, and the one they keep in a pocket all week.

Notepads & in-room print

Pads, compendiums, notices and the collateral in the room.

TV & lobby screens

The screens a guest already looks at, showing what you want to sell and taking the booking.

Luggage tags

Manual and left-luggage tags, including the eReceipt a guest activates on their own phone.

Registration & front office

Registration forms, door hangers and the collateral a guest handles on arrival.

Food & beverage packaging

Cups, bags and wraps across every outlet on the property.

Signage & wayfinding

Printed and on screen, changed from the same place.

The guest’s phone

Bookings, requests and offers, without asking them to download anything.

In a store or a restaurant.

The consumables that run through a till every day, the packaging that leaves with the customer, and the screen above the counter.

Screens above the counter

Menus, pricing and promotions, changed everywhere at once in seconds.

Till rolls

BPA-free till rolls, and the printers that run on them.

Labels

Thermal and thermal-transfer labels, produced to your specification.

Food packaging

Cups, carry bags and food packaging — on the counter, in their hand, out of the door.

Point of sale

Print collateral and signage, matched to what the screen above it is showing.

Marketing collateral

Notices, wallets and campaign print across every site.

Hardware

The printers and scanners, from the same place as the stock that feeds them.

The customer’s phone

QR to order, to pay, or to come back — the same live content as the screen.

In a plant or a warehouse.

Local manufacturing combined with partnerships among the world’s largest manufacturers — small-batch production, or access to a global supply exceeding two billion units annually.

Labels & marking

Thermal and thermal-transfer labels for production and despatch.

Packaging

Designed, produced, stored and delivered to where it is needed across the operation.

Controlled stock

Document tracing for stock that has to be accounted for, batch by batch.

Floor screens

Shift information and notices on screens the site already owns.

Compliance print

Certificates, notices and the paper an audit asks for.

Bespoke

Not on this list? Bring us the operational problem, not the print spec — that is where every product above started.

Proving what somebody owns.

The same tag, doing the one thing a claim always turns on: evidence that this item belonged to this person, dated, before anything went wrong. Verified ownership outside the insurer’s systems — no integration, and nothing printed on the item that identifies anybody.

Tag a high-value item

Clubs, instruments, equipment, a case — anything worth insuring gets a tag and a dated record of who registered it.

Proof of ownership

A digital receipt the holder keeps on their own phone, issued at the moment of registration rather than reconstructed after a loss.

Support a claim

One scan answers whose item it is and when it was registered — the half of a dispute nobody can otherwise reconstruct.

Recovery

A found item is scanned by whoever finds it and the owner is contacted from there, without their details being on the item.

Branded to the insurer

The page a policyholder lands on is the insurer’s, not ours.

Longer retention

Held for the period a policy actually needs, rather than the period a bag needs.

At a rental counter.

Car rental groups already order from this catalogue. The same tag that proves whose bag it is proves what was handed over, to whom, and when — which is what a damage dispute always turns on.

Counter screens

Rates, upgrades and waiting position on the screens above the desk, changed in seconds.

Rental agreements

Contract stock and damage-check forms, produced to your specification.

Key fobs & vehicle tags

Tagged to the vehicle, scannable, and carrying the code that makes them digital.

Handover receipt

A dated digital record of the condition a vehicle left in, on the renter’s own phone.

Branded collateral

Wallets, notices, signage and the print a renter handles at the desk.

Return & recovery

Left something in the car? It is scanned by whoever finds it and the renter is contacted from there.

In a stadium or an arena.

The one place that needs every category on this page inside a single event — the ticket, the wristband, the cup, the signage, the big screen and the phone in eighty thousand hands.

Tickets & wristbands

Entry stock, accreditation and wristbands, produced and delivered per event.

Concourse screens

Pricing, queue times and offers on screens the venue already owns, changed everywhere at once.

Food & beverage packaging

Cups, trays, carry bags and wraps across every outlet in the ground.

Cloakroom & left luggage

The tag, doing exactly what it does at an airport — whose bag, and where it is.

Signage & wayfinding

Printed and on screen, from the same place, for a layout that changes every event.

The attendee’s phone

Order from a seat, pay, and come back — without asking them to download anything.

On a platform or a quayside.

The same operation as an airline — a ticket, a bag, a departure board and a waiting passenger — without the integration work an airline demands.

Tickets & passes

Thermal ticket stock and season passes, to the specification the operator audits against.

Departure screens

Times, platforms and what you want to sell them while they wait.

Luggage tags

Manual and left-luggage tags, including the eReceipt a traveller activates on their own phone.

Onboard catering

Packaging and consumables, delivered to your catering service.

Station collateral

Notices, signage, forms and the print a station gets through.

The traveller’s phone

Booking, receipt and journey, from the printed thing already in their hand.

Packaging

And the packaging around it.

From ovenable pizza boxes at 41,000 feet to certified 6kg paper carry bags. We combine our own local manufacturing with partnerships among the world’s largest manufacturers, so you can have a small batch made here or draw on a global supply exceeding two billion units a year.

Food and beverage service packaging, including cabin service in Y and J class
Bakery, pie and shopping bags certified to carry up to 6kg
Retail and hospitality packaging, bespoke or off the shelf
Wax paper and takeaway solutions — ISO, FSC and BRC accredited
Sustainable construction: water-based inks and adhesives on FSC paper

Packaging catalogue — 114 pages (PDF, 8.4MB) →

The honest version

Yes. We really do all of that.

It is an unusual amount of ground for one supplier to cover. Nineteen years of covering it, under the same ownership, is what makes it credible rather than a claim.

Need twenty million baggage tags?

Own production, IATA-conformant stock.

Need collateral across your customer network?

Local batch, or two billion units a year.

Need it held and delivered to sixty sites?

One warehouse, every site replenished.

Want those products connected to a digital experience?

The printed tag already carries the code.

Need content across five hundred screens?

One profile, pushed to every screen.

Want a bespoke application built for your operation?

We write it, and we run it on our own estate.

Want customers to scan, book, buy, pay or ask a question?

That is the booking engine.

Want to sell what your partners offer, not just your own?

Partners load their own availability.

One location, or a network of thousands?

One chain, one standard.

If it helps you interact with your customer, it’s our business.

The record

We supply some of the largest airline and hotel brands in the world.

Airlines and hotel groups do not change consumable suppliers on a good pitch. They change when the stock is right, every time, at every station, for years. Below is the shape of that work. We do not publish our customers’ names on a website — we will walk you through the whole list, with references, in a meeting.

The largest regional airlineCurrent

All preprinted passenger handling collateral, designed, manufactured and delivered to every station on the network. ATB roll-form 80gsm and 180gsm thermal fanfold boarding passes; 12″ ECI device BTP stock and full-length generic tags; LTD Release and LOFO tags carrying the patented eReceipt, fully BRS compliant; manual BTP stock; fragile, transfer, heavy and priority tagging; unaccompanied-minor lanyards, pouches and security documentation; firearm tagging. The eReceipt tag has been in live service here for two years, across millions of passengers.

Two national carriers10+ years each

Consumable support across boarding passes through to catering labelling, headrest covers, landing cards, security documentation, and co-branded promotional activations where ConsumeX handled artwork, concept and partner collaboration end to end.

An international franchise carrier

Full collateral delivered to a central warehouse, catering and food labelling and packaging, and a bespoke deployment of the ConsumeX ONE platform across its African stations for order placement, fulfilment and stock management.

A European flag-carrier group

Full-length generic BTP baggage tag stock across the region

Regional and cross-border carriers

ATB boarding pass stock, full-length generic BTP tags, BRS-compliant manual stock, fragile and labelling, across networks in South Africa, Namibia and Zambia.

Global hotel groups - including the largest in the world.

Bespoke printed guest collateral for several of the world’s largest hotel operators and South Africa’s major groups — registration forms, key card holders, door hangers, pads and in-room collateral, produced once and distributed to every property to a single standard.

Retail, car rental and the largest brands on earth

Labels, till rolls, security print with document tracing, RFID labelling, shelf-edge stock, carry bags and food packaging, and regional collateral for a global car rental network and its holding company.

Twenty years of specialised aviation print. The boarding pass and baggage tag stock used across South Africa’s airlines runs through this supply chain — more than twenty million passengers a year receive one.

“From the artwork to the quotes to the final product, an absolute pleasure to work with.”

One of the best companies to work with. Always innovative, professional, friendly, and on or ahead of time with everything. All the products are of a high quality, the pricing is always cost effective and the turnaround time is amazing.

Elke Wissiak-Button In-flight Products, Mango Airlines

Software

We write the software — and we run it.

Not bought in, not rebadged, not outsourced. The ordering platforms, the guest-facing systems and the airport tools are designed, built and maintained by ConsumeX. Hello Customer runs on AWS in Cape Town. We have delivered airport management tools, web-based procurement systems, inventory management, document handling and data analysis platforms.

Built for you

Bespoke applications that integrate with the systems you already run
Mobile-ready and web-based — nothing to install at every site
API-enabled, so your ERP or PMS can talk to it directly
Hosted, monitored and maintained by the team that wrote it

Or step into something we already run

No build cost and no project plan — the platform exists and is live
Onboard onto Hello Customer, ConsumeX ONE or any of the products below
Configured to your brand, your catalogue and your locations
The same team supports the software and supplies the stock

Platform 01

ConsumeX ONE

The ordering platform behind our enterprise accounts.

Every location requisitions from its own bespoke catalogue. We pick, pack and distribute to wherever it is needed, so head office sees one inventory and one spend, and each site sees only what it is allowed to order. Integrates with your own system, or runs standalone.

Per-location catalogues and approval rules
Central inventory, replenished before a site runs out
Deployed across Africa for an airline’s station network

Open ConsumeX ONE →

Platform 02

Hello Customer

The real-time interaction layer, across the screens you already own.

Present content on the screen on the wall and the phone in their pocket at the same time, let the customer transact on it, and let them send something back — a question, a booking, a fault — which reaches the person who can act on it. It works alongside your systems, never inside them.

No media player and no new hardware
An assistant that answers from what you actually sell
Anything needing a person becomes a routed, closable ticket

See Hello Customer →

Platform 03

The booking engine

A full booking and customer-interaction platform for everything a visitor can do.

A hotel, estate or destination brings its existing partners onto one system and sells their activities, tours and experiences alongside its own — bookable and payable on the spot, without another app to download. The venue owns the relationship and collects the money.

Partners load and manage their own availability and pricing
Real bookings and real payments, confirmed to guest and operator
White-labelled — it looks like part of the property

Where it runs →

The same team also builds and runs Billable, Handy, Sketch It, Paxy and stuff2do — commercial products in live service, listed here because they are ours and they are the same engineering capacity you would be buying.

Tourism & bookings

The digital tools you need.

The one thing a customer-facing business usually cannot sell is what happens outside its own walls. We built the platform that fixes that: a hotel, estate or destination brings its existing partners onto one system, and sells their activities, tours and experiences alongside its own — bookable and payable on the spot, without another app to download.

What it does

One catalogue of everything a visitor can book, across many operators
Partners load and manage their own availability and pricing
Real bookings and real payments, confirmed to the guest and the operator
White-labelled to the venue, so it looks like part of the property
Runs on the screens, the website and the phone in the guest’s hand

Where it runs

Arabella — the residents’ and guests’ activity platform for the estate
1day — a live Cape Town day-tour marketplace taking real bookings and payments
stuff2do — the white-label version, for any destination

The venue owns the relationship and collects the money. We supply the platform and the supply network behind it.

A wearable barcode scanner used in ground handling operations

Technology & hardware

The printers and scanners, from the same place as the stock.

As partners to Zebra Technologies and Honeywell, we supply the equipment that runs alongside the consumables it prints on. One supplier for the device and for the stock it consumes — so nothing arrives that does not fit what is already on the counter, and one person answers for both.

Thermal and thermal-transfer printers, and the labels and rolls that feed them
Handheld, wearable and fixed scanners for ground handling and retail
Self-service kiosks and plug-and-play customer processing
Specified around the operation, not around a catalogue page

Built for enterprise

Can you trust us with the whole network?

It is the question every procurement director, operations director and legal team asks before the first order. Nineteen years of continuous supply under the same ownership is the short answer. The accreditations, the chain and the people are the long one.

What we hold

ISO, FSC and BRC compliance, and IATA conformant stock
100% minority-owned, certified by NGLCC and PLUS
API-enabled integration into your systems; Hello Customer runs on AWS in Cape Town
Offices in South Africa and the United Kingdom, supplying into Europe

ISO
FSC
BRC
IATA conformant
100% minority-owned
NGLCC / PLUS
AWS, Cape Town

Why it holds

Most print suppliers stop at the paper. Most software companies have never run a print floor. Our own people have worked the front line in airports, hotels and restaurants, so we understand what a product actually does inside an operation — not just what it costs to print.

A paper-mill-to-counter supply chain, IATA and ISO compliance and the manufacturing behind them are not something a software company can assemble. That is why we can turn a printed touch point into a connected one, and keep it running.

Shared value

We Are.

We build on Michael Porter and Mark Kramer’s Creating Shared Value concept — practices that grow the business while advancing the communities it operates in.

We Are is that idea in practice: an SMME development programme that uses our own consumer touch points to give small local businesses reach across the continent they could not otherwise buy. Being 100% minority-owned, we take diversity to mean everyone in an audience — not one demographic in it.